Campaigns

Designing and defining the strategy. Then bringing this to life across multiple platforms and mediums.

Cathay Stories: Celebrating Cathay Pacific's heroes who were quietly working behind the scenes to keep the airline, and Hong Kong, moving during the height of the pandemic.

Jotun Outdoor Paint: Never a dull moment, because colours stay bright and fresh.

COVID-19 comms strategy: Designed to address customers' concerns during the early days of the pandemic.

Cathay Care: Overarching platform to showcase the airline's COVID-19 measures.